In real estate sales, how many homes we sell and how much money we make is the only measure of success. What many people don’t know is that it's possible to be a jerk and make money too
Posted: August 17, 2017, 9:15 am
There seems to be some misconceptions about what options advertisers (or agents) have for targeting their ideal audience on Facebook. Everyone seems to know about the basic targeting options: age, income, location, interests, behaviors, etc
Posted: August 17, 2017, 9:00 am
Making money by flipping property has become as much of an American dream as homeownership. The full spectrum programming on HGTV is a testament to how much we want to believe that we can make money of flipping houses, in small towns, in cities -- anywhere there is a deal with good bones to be had.
Posted: August 17, 2017, 8:30 am
When you put a home on the market, the clock starts — and the pressure sets in. You only have one opportunity to make a first impression, and you don’t want the home to sit for endless days on market while your sellers get increasingly upset
Posted: August 17, 2017, 8:15 am
Real estate video marketing is possibly the most effective marketing method available to agents; it’s definitely one of the cheapest
Posted: August 17, 2017, 8:00 am
Smaller homes with more outdoor space seem to be all the rage lately as homebuyers are abandoning the motto "bigger is better" when it comes to square footage. According to a consumer survey by Wakefield Research commissioned by residential construction company Taylor Morrison, 56 percent of buyers would be willing to sacrifice having a larger house for a larger yard. Why
Posted: August 16, 2017, 10:05 pm
Homelessness, lack of affordable housing, natural disaster damage -- these are all global problems that can be alleviated through creative housing solutions
Posted: August 16, 2017, 9:47 pm
June's housing starts report was heralded as "welcome news" by National Association of Realtors (NAR) Chief Economist Lawrence Yun, who said increasing residential construction was the key to lowering home prices. This month, however, housing starts have taken a turn for the worse.
Posted: August 16, 2017, 9:36 pm
Every year Inc. magazine ranks the 5,000 fastest-growing privately held companies in the U.S. This year, 17 real estate companies made the top 500 cut, while 196 made the 5,000 list
Posted: August 16, 2017, 8:28 pm
The housing market saw a series of ups and downs in Q2 2017, the majority of which were largely driven by low inventory unable to meet the demand of would-be buyers. This imbalance drove home prices to rise 6.2 percent, easily eclipsing the previous Q3 2016 peak of $241,300. The Q2 median single-family home price was $255,600, a 6.2 percent year-over-year and 6.9 percent quarter-over-quarter increase
Posted: August 16, 2017, 7:03 pm
How can the United States tackle the increasingly problematic issue of homelessness and housing poverty? The National Low Income Housing Coalition (NLIHC) thinks that reforming the mortgage interest deduction (MID) is the way to move forward. But it's going to have to lobby against the National Association of Realtors (NAR)
Posted: August 16, 2017, 6:53 pm
I had a “suite meet” with new NAR CEO Bob Goldberg when I attended the trade group’s fat cat (leadership) gathering in Chicago this week. The affable new chief executive manages thousands of volunteers, a $187 million operating budget and a sprawling team of lobbyists, educators, publicists and event planners
Posted: August 16, 2017, 6:16 pm
In the mid-1990s, Nick Bailey was a rookie agent at Century 21 Real Estate (C21). Little did he know that 21 years later, almost to the day, he would be named CEO and president of the company at the age of 42, his career coming full circle.
Posted: August 16, 2017, 4:30 pm
Academic research has often cast doubt on the value of real estate agents, but a new study will come as music to their ears. It suggests that homeowners will net roughly the same proceeds whether they sell through a real estate agent or take the FSBO (for-sale-by-owner) route
Posted: August 16, 2017, 4:10 pm
When I started working in journalism, there was no such thing as Instagram, Airbnb, Uber, or many of the other useful apps and services we take for granted today. At that time, many media outlets were still trying to figure out how to use the internet
Posted: August 16, 2017, 3:24 pm
If you are looking to build your brand as a real estate agent, look no further than the Law of Authenticity from The Go-Giver Leader: A Little Story About What Matters Most in Business; "The most valuable gift you have to offer is yourself."
Posted: August 16, 2017, 10:00 am
When dealing with clients, it’s common they’ll have concerns that can turn into roadblocks. As a real estate agent, it’s your job to figure out how to overcome those objections for a successful transaction. What's the pullback method? What are good buzzwords and key phrases to use in objection handling? Below are a few strategies and scripts that will answer these questions.
Posted: August 16, 2017, 9:30 am
It seems that the housing market is experiencing a major shift that is sure to impact the future of real estate for at least another 10 years. As of 2016, millennial first-time buyers have surpassed Gen Xers and baby boomers. Millennials, born between 1980-1998, make up the largest group of first-time homebuyers at 66 percent, followed by Gen X at 26 percent
Posted: August 16, 2017, 9:00 am